In this analytical article, Alfredo Hlito takes a sweeping look at our culture and evaluates artistic activity as it relates to social function. He seeks to understand how proposals of a more general nature —the non-artistic context — are expressed in artistic forms, and how the dynamics of these sensitive forms challenges the communicative validity of the language being used. 

The nine issues of nueva visión. revista de cultura visual. Artes, arquitectura, diseño industrial, tipografía [New Vision: A magazine devoted to visual culture. Art, architecture, industrial design, typography] were published between December 1951 and 1957, and were intended as a place in which to redefine and disseminate concrete art. Tomás Maldonado was in the Editor’s chair and the Editorial Board consisted, at different times over the years, of Carlos Méndez Mosquera (1930), Juan M. Borthagaray, Francisco Bullrich, Jorge Goldemberg, Jorge Grisetti, Rafael E. J. Iglesia, Mauricio Kagel, Guido Kasper, Alfredo Hlito (1923-93), the architect Horacio Baliero, and Edgar Bayley (1919-90). A note in the first issue attributes the typographical composition to Alfredo Hlito. The issue number 2/3 states that “nv magazine, new vision, is the property of new vision editorial s.r.l. (in formation).” Although [the magazine] was directed by Tomás Maldonado, in the ninth issue he is listed as the Founder. Alfredo Hlito was an Argentine artist, born in 1923. He was involved in the Arte Concreto — Invención Association and in the Artistas Modernos de la Argentina Group. He spent a decade in Mexico City, from 1963 to 1973, and died in Buenos Aires in 1993. This particular document has been chosen because it confirms the artist’s opinion on the connection between art and the society to which it is addressed.