In 1958, Industrias Kaiser Argentina (IKA), whose headquarters were in the province of Córdoba, launched the I Salón IKA [1st IKA Salon], whose goal was to give greater exposure to local artists and their work. The Salon was originally limited to artists from Córdoba, but in the four subsequent editions, the scope was widened to include artists from other provinces as well. In 1961, IKA decided to expand the parameters of the event to include the whole country, and organized an international, biennial painting contest. These Latin American Art Biennials were not only promotional vehicles for IKA, they were also an expression of the company’s Pan-American policy, endorsed and promoted by the OAS [Organization of American States] through the Boletín de Artes Visuales [Visual Arts Bulletin] edited by José Gómez Sicre (1916–91).After the 2nd Latin American Art Biennial, so-called parallel events were organized to coincide with the international contest. These events consisted of exhibitions, lectures, workshops based on a variety of disciplines, and such. They were part of the biennials but were held at different venues around the city. On October 29, 1966, a lecture—“Humor para argentinos con humor” [Humor for Argentines with a Sense of Humor]—was presented by cartoonists Lorenzo Amengual, Brascó, Del Peral, Fresan, Galeano, Lino Palacio, Quino, and Trejo as part of the 3rd Latin American Art Biennial.